Here I show you the personal project I developed around International Women’s Day.
I chose these 3 sentences:
- Stronger together
- Women support women
- Why these phrases? For a question of composition and the possibilities that the design gave me with 3 sentences of different lengths. I wanted to play, in a varied way, with the letters in each of them: to work with different sizes and positions of the letters for each design. And this visual decision is always connected to the elements that complete the illustration.
- I was clear from the beginning that I wanted the same colour palette, with different backgrounds to create different colour combinations on each sheet.
Design definition and colour application
You can buy them in the online shop. (NON AVAILABLE)
Video of the creation process from sketch to print:
Video of the production process of the T-shirts (with handmade screen printing):
Intervention in shops
In the middle of the project, I also decided to propose the option of physically intervening the shop windows of 2 of my favourite shops / art galleries in Madrid.
Here is the result:
Intervention in the shop window of Los Artistas del Barrio:
Intervention in Amezkua store:
In addition to prints, I produced a small run of T-shirts with the word “FEMINIST” using the handmade silk-screen printing technique:
Vídeo del proceso de producción de las camisetas (con serigrafía artesanal):
Intervención en tiendas
En mitad del proyecto, decidí proponer también la opción de intervenir físicamente el escaparate de 2 de mis tiendas / galerías de arte favoritas de Madrid.
Aquí el resultado:
Intervención en el escaparate de Los Artistas del Barrio:
Intervención en Amezkua: